Service Desk

Acquisition and Retention

Let a senior team help manage your brand.

Integrated marketing strategy, design, dev, CRO, email, and content, coordinated on one calendar focused on acquiring and retaining new customers.

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A fractional team of experts across DTC and retail, shockingly flexible by design.

Our Scale retainers put a fractional senior team of specialist inside your brand. No junior generalists: you get the muscle of a full marketing department for less than one senior hire.

Here are some case studies.

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Ramen Bae

Helping a category-defining viral brand optimize for long term growth.

  • Brand Identity Evolution
  • UX & Wireframes
  • Website Design
  • Custom Shopify Plus Development
  • Web Support
  • Email Flows
  • Email Campaign Design
  • A/B Testing
  • Conversion Rate Optimization
$1M/mo
Helped a 2 person team scale from $30k/mo to $1M/mo
200%
Year-over-year growth following rebrand and site relaunch
Jonathan Lam

"Nicholas and his team are the creative geniuses behind my website. They were instrumental in helping me shape my brand when I was unsure of the direction. I still work with them on a monthly retainer for branding and website support because of the fantastic work they do."

Jonathan Lam

Founder

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Biologica

We supported Biologica's brand launch with an elegant, performance driven site for their next-gen women's supplement. Post-launch we ran CRO, A/B Testing, and landing page support for 6 months as we helped take them from 0 to 10,000+ orders.

  • Sitemap and UX
  • Wireframes
  • Website Design
  • Custom Shopify Development
  • Subscription Program
  • Ongoing web support
10,000+
Our new site + CRO support brought in 10,000+ orders in the first four months after launch
65% MRR
We helped grow subscription revenue to 65% in the first 6 months

Shibumi Shade

We helped guide this Southern icon through a brand refresh, and the build of category-leading site for their innovative product line. Our new site, CRO support, and A/B testing helped them successfully launch a much awaited expansion of their shade colors, along with a number of other best-in-class beach products.

  • UX & Wireframes
  • Web Design
  • Custom Shopify Development
  • A/B Testing
  • Conversion Rate Optimization (CRO)
  • Product Upsells & Cross-sells
  • Ongoing Support
23%
Increase in conversion rate
6X
6X Jump in conversions from social media referrals. Our site redesign proved far more effective at turning social traffic into customers than the old site
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Offerings

We work as a true extension of your team with four offerings designed to meet you wherever you are.

Great for: lean, founder-led teams

Startup

Startup Growth Engine

Designed for 5 figure per month brands looking to break through to 6 figures (and beyond).

A fractional head of brand owns your master plan and pulls the team in across web, CRO, marketing, and retention, so that you can go from surving to thriving.

$7,500 /mo
  • Fractional Marketing Director: one senior lead owns the master cross-channel calendar and strategy.
  • Directed execution: one active build or test at a time across web and CRO, prioritized monthly.
  • Right-sized testing: best-practice fixes where traffic is too light to prove a test.
  • No email program, and full builds or rebrands are quoted separately.

Services split

65% integrated marketing strategy · 35% execution

Great for: lean teams that want to optimize

Web & CRO

Site Optimization & Growth

Designed for 6 figure per month DTC brands looking to break through to 7 figures plus.

Most CRO shops optimize the page and go quiet on whether the traffic even makes sense. We hang our hat on more than just AOV: revenue per visitor (RPV) is at the heart of what we do.

$7,500 /mo
  • Weekly testing: one A/B test a week on your Shopify site via our close partnership with Shoplift, run to significance. Runs on Shoplift Pro (included) for conversion reporting, monthly CRO strategy sessions, and unrivaled insights.
  • Dev on demand: one build at a time, no cap, winners shipped to the theme.
  • In-house pod: dedicated CRO strategist, designer, developer, plus biweekly RPV readout.
  • EdgeTraffic coordination: we align with your paid and social partners so the right traffic hits the pages.

Services split

20% strategy coordination · 80% execution

Great for: Lean teams seeing high churn

Retention

Email & Retention

Designed for 6 figure per month brands looking to break through to 7 figures plus.

We live and die by the metric that matters most: LTV! Campaigns and flows designed and managed end to end, built to raise lifetime value and timed to the rest of your marketing rather than running on their own clock. You can't grow your revenue (without maxing out ad spend) if you can't keep happy customers.

$7,500 /mo
  • Campaigns and SMS: monthly campaign set, designed in-house.
  • Flows: core Klaviyo flows built and maintained.
  • Creative included: design and copy, no add-on fees, monthly LTV readout.
  • EdgeCalendar coordination: email and SMS synced to the wider calendar so promos fire in concert.

Services split

25% strategy coordination · 75% execution

Great for: teams that want it all

Scaling bundle

Site Optimization + Email & Retention

Designed for 6 figure per month brands looking to break through to 7 figures plus.

Let our integrated team run the two execution engines together. Everything is based off of one calendar so conversion and retention pull the same direction. Built for scaling brands optimizing the site and the list at once.

$12,000 /mo$15,000Save $3,000 · 20% off
  • Everything in Site Optimization & Growth: weekly testing, on-demand dev, Shoplift Pro included.
  • Everything in Email & Retention: campaigns, flows, creative included.
  • EdgeOne calendar: site tests and email promos coordinated so traffic, offers, and messaging line up.
Social

Managed Social & Content

Designed for brands at every stage.

A directed content engine. Reels, stills, UGC, and calendar, produced at volume and kept on strategy and on brand under one point of contact.

from$5,000 /mo
  • Production: reels and stylized images, tiered by volume across three levels.
  • Usage rights: paid media rights on all content.
  • One team: single point of contact, one invoice, accountable to you.
  • EdgeDirected by us: social calendar built inside your master calendar, brand-checked before it ships.

Add-ons

Retention StarterOne-time flows · $2,500–3,500
AI Workflow AutomationsStarting at $2,500
Paid Search & ShoppingComing soon
Paid SocialComing soon
Influencer ManagementComing soon

What our clients say

"Nicholas and his team are the creative geniuses behind my website. They were instrumental in helping me shape my brand when I was unsure of the direction. I still work with them on a monthly retainer for branding and website support because of the fantastic work they do."
ramen bae founder pointing to sign in front of 'Ramen Bae' products with a neon sign in the background.

Jonathan Lam

Founder — Ramen Bae

"Shepherding a project like ours from start to finish is no small feat, and I truly appreciate the creative and technical contributions the Manufactur team brought to the table. Their work helped us express our mission and purpose in a way we hadn’t before—and create an environment that better serves our community."

Maude Manoukian

VP of Marketing

"Manufactur has been an indispensable partner for Pit Viper. They operate as a true extension of our team and have guided us with world-class Shopify expertise, creative problem-solving, and a sharp design sense that elevates our UX. Their technical leadership keeps us on the cutting edge of ecommerce, and their understanding of the nuance of the Pit Viper brand allows them to bring our wildest ideas to life with total ease. We rely on them every day and could not imagine building our D2C experience without them."

Derek Steiner

VP of Marketing

Service Desk, In Action