Moonshot is entering exciting new terrain by establishing themselves as the nation’s first . We brought their site to life through a custom Shopify store with subscription options. We paired immersive and interactive web design with intriguing, immersive copy to embody their identity and brand mission. Maybe it’s not so far out to shoot for the moon, after all! (In fact, you’ll probably believe anything is possible once you try their sustainable crackers ).
A CUSTOM SHOPIFY STORE FOR MOONSHOT’S CLIMATE-FRIENDLY SNACKS
MOONSHOT: A HOMEPAGE YOU CAN DIVE INTO
Moonshot’s custom Shopify store is a virtual world in the form of an (almost) endless scroll. Consumers can easily learn sustainability and their Climate-Friendly mission. At the same time, the structure allows for the Product and Shop pages to remain at the forefront, to drive conversations. Since we wanted to bring the brand to life in a light-hearted, interactive way, we used subtle animations, lots of illustrations, and bright colors to create an immersive website.
MOONSHOT: THE PHOTOGRAPHY
With an assortment of flavors that offer a multitude of pairing possibilities, it was important to showcase just how eclectic these sustainable crackers are. Through our photography, not only were we able to highlight Moonshot’s individual products, but we also give users a tasty idea for just what to do with them. We used fresh ingredients, contrasting colors, and joyous humans to show the world that crackers truly are for every occasion.