One of our core tenants at Manufactur is a healthy lifestyle and the experience with Earnest Eats further manifested that initiative. Lucky for us the product more than delivered their end of the bargain allowing a creative relationship that would ultimately paint outside the numbers.
We reached deep into our breadth of capabilities using strategy, design, video production, eCommerce and asset creation to compile an energetic digital presence. Manufactur believes that great work takes brave partners and Earnest Eats was more than happy to comply. The end result was a vibrant perspective on a digital lifestyle brand and a few sales to boot.
Our Content Management System, based in WordPress, allows for the easiest back-end coordination of products and other important asset addition / removal. The partner took over full control after a brief tutorial onsite at the Manufactur office. This was absolutely critical when integrating 3rd party eCommerce platforms for optimal sales opportunities.
This is a great example of how even the most complex websites can adapt to mobile environments via smart architecture and carefully planned breakpoints. Front to back to site's essence remains intact and the integrity of the mission stays on target.